Give Yourself to Your Audience.

What's one way to vocally reach your audience without leaving them creepy voice mails, hijacking their radio, or conversing face-to-face?

PODCAST. Music Social Media PR specialist, Ariel Hyatt, did just that. She is a specialists on breaking Indie bands.

During the podcast, she gives background information on herself; how she got to where she is now. She gives some tips on how to get publicity via the internet. Hyatt describes her experiences after ditching traditional PR and going completely digital.

Her tips include making the ground swell below you. "If you build it, the record label will come."

Blogging is a great start, according to Hyatt. Her advice is to embed yourself as deeply as you can into the community you desire (musicians and music lovers, in my case.)

Ariel Hyatt also said that for indie musicians who are not iconic (or trying to do it themselves), they must give a lot of themselves to their audience or they will get nothing. 

This podcast gave me a real idea on how I should approach spreading my information on social media, how to gain followers, how to catch their attention, and how to maintain those followers.