Content Rules: How to Create Killer Blogs, Podcasts,
Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your
Business by Ann Handley and C.C. Chapman is my third academic resource for my project.
I chose this book for obvious reasons. Firstly, I want my blogs to explode with awesome. I really wanted to learn new ways to make my blogs more interesting.
In Content Rules, the authors use perhaps the best way of teaching: by example. They use introduce you to skills that journalists and storytellers use. This book reveals the secrets of creating remarkable content (blogs, podcasts, ebooks, and more).
In no way is these book boring. How could a book full of robots be boring?! Exactly. I've made it through the first few chapters thus far and am very pleased with it.
During my senior capstone, I plan on using this book to guide me in all of my content needs.
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